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Two Amazing Bar Charts: % Content Consumption, % Share of Search

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Step Two: Count the unique pageviews in each of those areas, the data will be in your web analytics tool. Unique pageviews is a count of the number of visits where a page is viewed, and in this case it is our proxy for interest. [Unique pageviews essentially removes multiple views of the page in each visit.]
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 34-36 | Added on Wednesday, 17 July 13 13:08:20
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Count the amount of content in each area of your site, the data will be in your CMS platform. For www.ti.com the content clusters might be: Products, Applications, Tools & Software, Support, Community, Sample & Buy etc. For my beloved www.nytimes.com it might be World, US, Politics, Business, DealBook, Technology, Sports, Science, Health, Arts and Style. For a shampoo company it might be represented by these clusters: Expert Access, Personal Consultation, Products, Looks & Trends, Science, Samples & Offers.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 30-34 | Added on Wednesday, 17 July 13 13:08:12
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Content marketing is all the rage, as you are well aware of. Consistently producing good content that is relevant to your users is very important. Your users are happier. But fresh relevant content is also of value in our search engine optimization efforts, keeps a pipeline of socially shareable assets going. Both of these things combine to attract new audiences for our business.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 18-21 | Added on Wednesday, 17 July 13 13:07:48
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#1: Content Creation ? Content Consumption Balance Analysis.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 16-16 | Added on Wednesday, 17 July 13 13:07:36
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#2:Quantifying the Missed, Search, Opportunity.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 61-61 | Added on Wednesday, 17 July 13 13:07:04
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There are two ways to look at the data you see. Impression Share or Click Share.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 96-97 | Added on Wednesday, 17 July 13 13:06:46
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Search Impression Share.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 99-99 | Added on Wednesday, 17 July 13 13:06:37
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Search Click Share.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 122-122 | Added on Wednesday, 17 July 13 13:06:17
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If you reach out to your Account Manager at Bing, Google, Yahoo! or other search engines, then they will be able to directly give you the Search Click Share orange-green graph.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 139-140 | Added on Wednesday, 17 July 13 13:04:26
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You have two sub-choices to get your Search Click Share metric. You can use a competitive intelligence tool like www.compete.com and run a Keyword Destinations report. My query above is for airline tickets. I get a whole bunch of cool data, including how much I or my competitors are getting (Volume column), along with the distribution of Paid and Natural for the aforementioned volume of clicks.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 130-135 | Added on Wednesday, 17 July 13 13:04:06
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Ad Share This statistic describes the percentage of time that your ad is triggered. This statistic is specific to Google search performance only for your targeted country or territory. Search Share This statistic describes the percentage of time that your website appeared on the first page of organic results. This statistic is specific to Google search performance only for your targeted country or territory
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 109-112 | Added on Wednesday, 17 July 13 13:02:41
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Not a problem. For Google you can use the AdWords Keyword Tool to get the data you are looking for.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 101-102 | Added on Wednesday, 17 July 13 13:02:34
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around half of your traffic should come via search engines like Bing, Google, Yandex, Baidu and others.
Two Amazing Bar Charts: % Content Consumption, % Share of Search - kaushik.net - Your Highlight Location 63-64 | Added on Wednesday, 17 July 13 12:58:53
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