Welcome

My Quotes in SAMPLE-Best-Practices-in-Data-Management

42 Kuotes | 50 Books

Search:


Import Kindle clippings easily

Beta status: Bulk Kuote import!!!!

Log in & Sign in using:

SAMPLE-Best-Practices-in-Data-Management

es6.mike@gmail.com
Sree Naragaran, CEO, Colligent Sree is a marketing technologist. In the early stages of social networks? evolution, he was fascinated by the idea that consumers, who were not willing to fill out three questions about themselves in a product survey, were willing to put out thirty things about themselves in a public profile in social networks. Aggregating this public data, he envisioned, would make marketing more effective for the common good if the data and relationships could be understood and applied correctly. This led him to found Colligent, an amalgam of ?collectively intelligent,? which has a mission to make marketing effective, benefiting both brands and consumers.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 328-332 | Added on Wednesday, 24 April 13 23:52:20
Permalink Share Paper Clasic Modern +Kuotes
Prior to joining Acxiom, Phil led the strategy formulation and execution of Google Analytics in his role as group product manager at Google.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 313-314 | Added on Wednesday, 24 April 13 23:48:52
Permalink Share Paper Clasic Modern +Kuotes
Phil Mui, PhD, Chief Product and Engineering Officer, Acxiom
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 309-309 | Added on Wednesday, 24 April 13 23:48:48
Permalink Share Paper Clasic Modern +Kuotes
George John, CEO, Rocket Fuel George John has built a successful career by consistently generating insights and profits for marketers by analyzing huge amounts of historical data to predict response rates and target messages. Prior to co-founding Rocket Fuel, he led teams that built high-tech systems to optimize marketing at Yahoo!, salesforce.com, Epiphany, and IBM, in roles spanning engineering, marketing, sales, and executive management. As a senior director for behavioral targeting and personalization at Yahoo!, his teams delivered systems to optimize marketing spend and personalize content and ads. At salesforce.com, John led product initiatives in dashboards and analytics that monetized significant deals for the company and sparked community initiatives including what became the successforce user forums. As employee number thirteen at Epiphany, he created a suite of uniquely usable and scalable data-mining tools, helping the company grow from $0 to $127 million in revenue and an IPO within three years. Before Epiphany, John was the first senior data-mining analyst in the Global Business Intelligence Solutions division of IBM,
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 289-297 | Added on Wednesday, 24 April 13 23:47:48
Permalink Share Paper Clasic Modern +Kuotes
Going a step further, the study also determined that marketers who tended to depend almost exclusively on data for decision-making were ?severe underperformers.? Why? The average marketer simply does not have the wherewithal to separate valuable marketing signals from the noise.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 70-72 | Added on Wednesday, 24 April 13 02:19:34
Permalink Share Paper Clasic Modern +Kuotes
According to the Harvard Business Review,1 marketers use real data to make customerimpacting decisions only 11% of the time.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 67-68 | Added on Wednesday, 24 April 13 02:19:08
Permalink Share Paper Clasic Modern +Kuotes
Russell Glass, CEO, Bizo Russell is the founder and CEO of Bizo. Bizo gives marketers instant access to the people who sign the checks at work and have the most to spend on life: business professionals. Fueled by proprietary demographic data, the Bizo marketing platform precisely targets more than 100 million professionals around the world, including more than 80% of the U.S. business population.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 252-254 | Added on Wednesday, 24 April 13 14:11:58
Permalink Share Paper Clasic Modern +Kuotes
She has deep expertise across CRM, loyalty, and digital marketing and is focused on helping Datalogix clients unite those strategies in new and differentiating ways.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 250-251 | Added on Wednesday, 24 April 13 14:11:43
Permalink Share Paper Clasic Modern +Kuotes
Pamela has more than sixteen years of marketing experience partnering with some of the most recognizable brands in the world. As vice president of marketing, she?s responsible for the Datalogix brand, corporate communications, and advertising
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 246-248 | Added on Wednesday, 24 April 13 14:11:36
Permalink Share Paper Clasic Modern +Kuotes
Bridget Bidlack, VP of Product Management, [x+1] Bridget oversees the development of [x+1]?s Origin platform, including its enterprise DMP, Origin Media DSP, Origin Site for personalized website experiences, and its Funnel R/F attribution analytics tool.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 225-227 | Added on Wednesday, 24 April 13 14:10:48
Permalink Share Paper Clasic Modern +Kuotes
8. The Future
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 209-209 | Added on Wednesday, 24 April 13 14:09:58
Permalink Share Paper Clasic Modern +Kuotes
7. Audience Targeting, Segmentation, and Lookalike Modeling
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 204-204 | Added on Wednesday, 24 April 13 14:09:44
Permalink Share Paper Clasic Modern +Kuotes
6.2. Types of Data
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 183-184 | Added on Wednesday, 24 April 13 14:08:09
Permalink Share Paper Clasic Modern +Kuotes
6.2.2. Second-Party Data Many marketers consider only two types of data: first-party (owned) data and third-party (purchased) data. Correctly, there are three types, including second-party data, which consists of data that?s from your domain but collected and provided by an outside source. Ad-serving data is one example.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 188-190 | Added on Wednesday, 24 April 13 14:08:00
Permalink Share Paper Clasic Modern +Kuotes
You need a chef in the kitchen constantly working with the ingredients. This is not a sit-and-forget technology. Vikram Somaya, VP of Global Operations & Audience, Thomson Reuters
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 178-180 | Added on Wednesday, 24 April 13 14:04:53
Permalink Share Paper Clasic Modern +Kuotes
You need a chef in the kitchen constantly working with the ingredients. This is not a sit-and-forget technology.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 178-179 | Added on Wednesday, 24 April 13 14:04:48
Permalink Share Paper Clasic Modern +Kuotes
6.1. Data and the Customer Funnel
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 176-176 | Added on Wednesday, 24 April 13 14:04:29
Permalink Share Paper Clasic Modern +Kuotes
6. Data Guide
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 175-176 | Added on Wednesday, 24 April 13 14:04:25
Permalink Share Paper Clasic Modern +Kuotes
important that marketers collect data from as many sources as they can, unify these richer data sets and analyze them to create compelling marketing programs. Marketers can create value to their users and convert them into loyalists only via personalized messages. This personalization is feasible only if marketers clearly understand their user profiles by collecting and unifying different data sets. Andy Monfried, Lotame
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 171-174 | Added on Wednesday, 24 April 13 14:04:18
Permalink Share Paper Clasic Modern +Kuotes
important that marketers collect data from as many sources as they can, unify these richer data sets and analyze them to create compelling marketing programs. Marketers can create value to their users and convert them into loyalists only via personalized messages. This personalization is feasible only if marketers clearly understand their user profiles by collecting and unifying different data sets.
SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com - Your Highlight Location 171-173 | Added on Wednesday, 24 April 13 14:04:11
Permalink Share Paper Clasic Modern +Kuotes

's Books


R.Pext 2015 Principais Revista Política Externa 116 Kuotes Aprendiendo A Quererse A Sí Mismo Walter Riso 77 Kuotes El Libro Negro De Las Marcas Klaus Werner;Hans Weiss 276 Kuotes Instapaper: Sunday, Jun. 9 Instapaper 43 Kuotes Instapaper: Tuesday, Dec. 25 Instapaper 86 Kuotes Common Google Analytics Mistakes that kill your Analysis, Reporting and Conversions seotakeaways.com 61 Kuotes Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy Veloso, Maria 94 Kuotes Comunicación no verbal Spanish Edition 205 Kuotes El Principito Antoine de Saint Exupery;Luciana Possamay 49 Kuotes ETICA Y LIDERAZGO EMPRESARIAL GBosch 32 Kuotes Racing Towards Excellence Khan, Muzaffar A.;Sramek, Jan;Davies, Sir Howard 113 Kuotes Lecciones de cine Laurent Tirard 81 Kuotes Que la muerte te acompañe Risto Mejide 40 Kuotes Best Web Metrics / KPIs for a Small, Medium or Large Sized Business kaushik.net 33 Kuotes Los media y la modernidad - John B. Thompson 44 Kuotes Good Calories, Bad Calories Gary Taubes 45 Kuotes Oszlak y Orellana - SADCI Oscar Oslak 36 Kuotes La troika y los 40 ladrones Santiago Camacho 38 Kuotes Heater - A brief history of citizenship 3 42 Kuotes Instapaper: Monday, Sep. 2nd Instapaper 32 Kuotes 2015 O Brasil no Conselho de Seguranca da ONU_2010_2011 89 Kuotes @Take Notes: Sunday, Dec. 30 Instapaper 116 Kuotes Coleccin De Chistes De Todo Tipo 280 Kuotes Tendencias emergentes en educación con TIC Varios autores 41 Kuotes Fifty Shades Darker James, E L 31 Kuotes Big Data: A Revolution That Will Transform How We Live, Work, and Think Mayer-Schonberger, Viktor;Cukier, Kenneth 176 Kuotes Microsoft Word - SERIE GP 59-ILPES LC-IP.L274 pe.doc SSEGUEL 36 Kuotes Microsoft Word - SERIE GP 59-ILPES LC-IP.L274 pe.doc SSEGUEL 36 Kuotes 50713716-Diagnostico-de-Genero-en-Comunidades-Guaranies-del-Chaco-Boliviano 64 Kuotes Calder%80%A0%A6%F3n%20y%20Szmukler%20-%20Cultura%20pol%80%A0%A6%EDtica%20y%20desarrollo Calderon 34 Kuotes Ante el dolor de los demás Sontag, Susan 85 Kuotes FI_laptop-initiatives-summary-of-research-across-six-states editor@eduteka.org 41 Kuotes Las Leyes generales del ambiente y los códigos de minería de los países andinos. Instumentos de gestión ambiental y minero ambiental. Eduardo Chaparro y Catalina Moreno 56 Kuotes Give and Take: A Revolutionary Approach to Success Adam M. Grant Ph.D. 38 Kuotes Instapaper: Monday, Apr. 22 Instapaper 43 Kuotes REVISTA EMANCIPACIÓN CLACSO STEFANONI BOLIVIA 96 Kuotes Naked Statistics: Stripping the Dread from the Data Wheelan, Charles 84 Kuotes rtm_v1_n1 2015 converted Ipea 106 Kuotes CLUSTERS PNUD 38 Kuotes Instapaper: Tuesday, Jun. 18 Instapaper 91 Kuotes Especial OMC Boletim Meridiano 47 39 Kuotes Microsoft Word - Albert Camus - La peste.doc WebDev 45 Kuotes Lisa Lipman, Mathew 281 Kuotes 131723296-rocabado-2013-la-paz-analisis-naciente-autonomia-fiscal-departamental 104 Kuotes AMARTYA SEN DESARROLLO Y LIBERTAD KV 116 Kuotes Clase 6 27 de octubre: 154 Kuotes Las administraciones públicas paralelas y las capacidades institucionales: . 44 Kuotes Essays Penguin Modern Classics 132 Kuotes Hermann Hesse - Demian Patricio 94 Kuotes El servicio de la autoridad y la obediencia www.vatican.va 154 Kuotes