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Diana
Why having albums on a Facebook Fan page is important Opportunity: Since I feature a product every Tuesday, that?s pretty much 52 product reviews per year. That means 52 (or 53, depending on the year) opportunities for my sites? Facebook fan pages to show up in people?s news feeds. Link love: You can link or tag the manufacturer?s Facebook page on each photo within your Album, which means you?ll get a link back to your Facebook page from theirs. Clickthroughs: You can add a link back to your website from your Fan page. I like to link back to the actual product review, so that users will visit the site if they are interested in learning more. Communication: You?ll get questions?and if you are doing product review albums like me, it might give you more insight on how to do your review, or provide you with feedback for the manufacturer, showing the manufacturer how valuable you are as a blogger for them. More fans: That?s right, when you link to the manufacturer, you never know who will see the link on the manufacturer?s page, and then will come and check out your Facebook Fan page?or your site. In this article, I?m going to explain how to set up a successful Facebook album as well as how to tag and link photos in that album to the manufacturer?s Facebook Fan pages. Setting up your album Facebook has changed up a bit since Tommy?s post, so first, I?ll show you how to set up a Facebook album. First you want to start from your blog?s (or business?s) Fan page. Under your photo, there is a category called ?photos?. Click on that, and your photo section will appear. To add an album, click on ?Photos.? Another page will open and on the right-hand said there is a button that says, ?+ Create Album.? Click on that. A dialog box opens, and you can start adding photos from your hard drive that are applicable to the album. Adding photos to an existing album Now, every Tuesday on my informational website about fruit, I do a product review on a product that has fruit in it. I have, of course, already created the album. Every week, either when I write a review or after the review has been published, I add a photo. To add a photo to an existing Facebook album, simply click on the album (follow directions above) and then click on ?Add Photos? in the upper right-hand corner once you are on the album page. As I was writing this post, I decided to add the photo of the product that will make its debut on my blog this week: blazerfarmz Fresh Frozen Aronia Berries. When the upload is complete, click on ?Done.? Then, scroll to the bottom of ?Edit Album?Product Reviews? until you find the image that you?ve just uploaded.
PB001 - Diana - Your Highlight Location 27520-27554 | Added on Wednesday, 10 October 12 21:17:38
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guest post by David Cowling from Social Media News Australia. If you are looking for more Social Media hints and tips check our David Cowling?s blog on Social Media.
PB001 - Diana - Your Highlight Location 27506-27509 | Added on Wednesday, 10 October 12 21:16:21
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You may actually have a large LinkedIn network but not really sure how to take advantage of it. Create a LinkedIn group about your topic/blog and invite your network to join it. If you can get engaging discussion occurring you are likely to find more professionals in your space join the group. If suitable for your own blog or product, consider the option of an Open Group, where anyone can join and
PB001 - Diana - Your Highlight Location 27489-27493 | Added on Wednesday, 10 October 12 21:16:01
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LinkedIn profile SEO As LinkedIn is a pure business social network, its developers have made a number of tweaks to help your profile stand out, particularly in the search engines. Your name, LinkedIn headline, current location, and the industry you have selected for your profile are placed into the Meta Description tag on your profile page. That?s often why when you Google someone, their LinkedIn profile may often be the first social network to appear in the results.
PB001 - Diana - Your Highlight Location 27479-27484 | Added on Wednesday, 10 October 12 21:15:47
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Facebook Fan page SEO One of the only parts of your Facebook pages that are seen by the search engines is the About box. This is only a small section of the page, so make this product-descriptive if you are selling something, or if you are promoting a particular website, include your URL and primary keywords. Whilst the URL won?t be clickable, this will display to search engine users, and correct keywords will also push your Fan page higher in the rankings. While that increase may only be a small amount, every bit counts. If you have other Fan pages on Facebook, link them all together. In some ways, Facebook is like a big social search engine, and they will crawl the links between your pages. When filling out the Info tab on your Fan page, make sure the information you include is keyword-rich, and again has some reference to your URL and/or your products. The search engine inside Facebook is not just for people?we now have the option to search ?everything,? which includes Fan pages and groups. Having keyword-optimized pages will help you show higher in the Facebook search results.
PB001 - Diana - Your Highlight Location 27457-27470 | Added on Wednesday, 10 October 12 21:15:39
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SEO your social media profiles We are now leveraging maximum traffic from our various social media profiles with the help of posting automation tools. The next step is to drive even more traffic to our social media profiles, which will in turn go onto our blogs. A smart way to drive more traffic to your social profiles is actually through Search Engine Optimization?yes, that?s right, SEOing your social media profiles. This is a fairly new idea where we are mixing the power of social media with SEO.
PB001 - Diana - Your Highlight Location 27452-27457 | Added on Wednesday, 10 October 12 21:15:29
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You can take advantage of social media distribution platforms, such as Hellotxt.com or Ping.fm, which can distribute your RSS content to over 100+ different social media websites around the world. These sites allow you to save in your RSS feed, and then they can automatically post your content to your social networking accounts
PB001 - Diana - Your Highlight Location 27439-27443 | Added on Wednesday, 10 October 12 21:15:15
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blog posts and social updates, I keep on top of everything using the golden iPhone. With the WordPress app, I can quickly scan comments and reply. The Mailchimp app lets me easily see how many new subscribers I have, as well as keep up with my email reports. I can also quick reply and DM anyone using the simple Twitter and Facebook apps.
PB001 - Diana - Your Highlight Location 27312-27316 | Added on Wednesday, 10 October 12 21:14:25
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Upsell opportunities: In addition to selling your own products, look for ways to upsell other items at, or just after, the purchase. For example, when I sell items through eJunkie, it allows me to offer other items after a sale has been made. The advantage of building your own products is that you can offer these items are part of a bundle or at a discount.
PB001 - Diana - Your Highlight Location 27116-27120 | Added on Wednesday, 10 October 12 21:13:30
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Don?t expect a link back Keep in mind that the mainstream media don?t understand the idea of linking back to you. They just don?t (at least for the most part). They may print your website address in print and on online but they often won?t activate the link. While this isn?t great from an SEO point of view, you shouldn?t let it put you off too much?after all, you?re still getting great promotion to a different audience you wouldn?t normally reach. Hopefully more newspapers and magazines will
PB001 - Diana - Your Highlight Location 26966-26971 | Added on Wednesday, 10 October 12 21:12:35
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How to Promote Your Blog to the Media Filed Under: Blog Promotion, Writing Content This guest post is by Dan Kaufman of Mediasurvival. Most bloggers don?t promote themselves to the mass media ? and I can understand why. It?s daunting to put yourself out there by pitching to professionals who work in a cutthroat industry where they receive?and reject?pitches on a daily basis. And yet, having
PB001 - Diana - Your Highlight Location 26905-26911 | Added on Wednesday, 10 October 12 21:12:05
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Make your webform more visible Is your signup form hiding at the bottom of your homepage or on another page all together? Your opt-in should be in a prominent location and draw attention towards it. The top of the right sidebar is a commonly used location (because it works). If you?re new to WordPress, you might have noticed that whatever you put in the sidebar appears on all of your pages. You might want your mailing list signup to be at the top right of your homepage, but not all other pages. Luckily there?s a way to customize what you see in the sidebar of each page. To implement this, I would recommend using a plug-in called Per Page Sidebars. Here?s how: 1. Install and activate the plugin through your WordPress Admin page. If you?re not sure how to install a plugin, see this tutorial. 2. When you go to create or edit a page, you will see a new set of options below the body text. Check the Activate Custom Sidebar box and then choose which sidebar to replace with a new custom one. We?re working with customizing the sidebar, not the footer. 3. Save your page and head over to the Widgets page. 4. Before, you only had the option of placing widgets on ?Sidebar? and ?Footer? (which apply to the entire site). You now have an additional place to put Widgets. Any page you have enabled Per Page Sidebars on will be listed with ?PPS ? Name of Page?. Since I?ve just enabled Per Page Sidebars on my homepage, I see: 5. Congratulations! Now you can add your mailing list sign-up form to the top right corner of your homepage without it applying to all of the other pages on your site. Many of the actions above will only work for
PB001 - Diana - Your Highlight Location 26874-26896 | Added on Wednesday, 10 October 12 21:11:48
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Write a fun and engaging welcome message that asks your new subscribers to do something. Have them write back to you with the answer to a question, share something on twitter with a particular hashtag, or ask them to post something related on Facebook. Dave Navarro has some excellent ideas around how to do this including, asking for a share on social media, asking for opinions, or even asking them to listen to an audio or video file. See this blog post for more on responsiveness. The key is making your communication with your list from passive to active. Instead of just reading your email, you?re asking your reader to take action. Dave does an excellent job of pointing out that if you start doing this now, it will be easier to ask your list to take action when you want them to buy from you.
PB001 - Diana - Your Highlight Location 26847-26856 | Added on Wednesday, 10 October 12 21:11:05
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Create two new web forms and split-test them I improved opt-ins by 18% simply by trying out different sign-up boxes. Aweber makes it simple to split-test different forms with one snippet of code. Under Web Forms, scroll to the bottom of the page and choose Create A New Split Test. Give your split test a name, and choose which web forms to include by assigning them a percentage of how often they will be shown. Back on the Web Forms page, choose Get HTML next to your newly created split test, and use that code in place of the single form on your site. Check back on this page in a few days to view the stats. Once you find out what the best performing form is, use it all the time. For even better opt-ins, do another split test with the winner of the first and two more new forms. Thank your current subscribers In his email list, Un-Stream, Jonathan Mead starts by thanking his new subscribers for the week. It?s a nice way of welcoming people into his community. You can take this one step further: Send out a tweet or make a Facebook post: ?Thank you to the awesome 68 new subscribers today to the Cloud Coach stream http://?? This works on two levels. First, people like recognition. If you @ mention one or two of your new subscribers, there?s a good chance that they?ll re-tweet you (and the link to your signup page). Second, it builds curiosity for people who don?t currently subscribe. They?ll wonder what they are missing and click the link, especially if the number is impressive.
PB001 - Diana - Your Highlight Location 26779-26798 | Added on Wednesday, 10 October 12 21:10:34
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WordPress installation. Using a Domain Mapping plugin, each site can even have its own URL.
PB001 - Diana - Your Highlight Location 26675-26676 | Added on Wednesday, 10 October 12 21:08:58
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That?s when I discovered WordPress MU; now an optional core function of WordPress known as Multisite. Migrating from our plain vanilla WordPress installation to the multi-user blog network was no easy task, but now it is as easy as clicking Create a Network. Well almost, there are a few extra steps but not many. With a basic understanding WordPress, you too can
PB001 - Diana - Your Highlight Location 26657-26660 | Added on Wednesday, 10 October 12 21:08:35
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Shortly after installing the Simple:Press Forums plugin for WordPress, our membership quickly grew from a handful of followers to hundreds of devoted individuals actively participating by welcoming new members, sharing advice and directing others to informative
PB001 - Diana - Your Highlight Location 26643-26646 | Added on Wednesday, 10 October 12 21:08:18
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reinforced these WordPress SEO tips: Change the Permalink default on blog posts to end with your post name, not the post number. Use images to break up your content, engage readers and help with SEO. Be sure you own the image, or choose them from ?creative commons?, with appropriate credit (one of my favorites is www.freedigitalphotos.net).
PB001 - Diana - Your Highlight Location 25967-25972 | Added on Wednesday, 10 October 12 21:06:12
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Yoast SEO: allows you to optimize page titles, meta descriptions, keywords, XML sitemaps HubSpot Plugin: allows you to leverage HubSpot?s lead nurturing, website analytics and ?call to action? post types
PB001 - Diana - Your Highlight Location 25960-25963 | Added on Wednesday, 10 October 12 21:06:00
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you do feel the need to comment, you have the requisite authority to do so, and other people already have commented, consider taking the following action: 1. Draft the comment in a word processor. 2. Check the comment for spelling and grammar mistakes, both with the built-in tools and manually. 3. Re-check. 4. Send it to a family member or a friend for their thoughts (pick someone smart). 5. Print it out, sleep on it, and revisit it at breakfast the next day. 6. If you?re still feeling the urge, go ahead and publish it. 7. Deal with the ensuing fallout. If, after reading this, you are still wont to publish a comment from time to time, go ahead. But consider yourself warned. It?s a dangerous game.
PB001 - Diana - Your Highlight Location 25781-25790 | Added on Wednesday, 10 October 12 21:05:15
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