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My Quotes in Instapaper: Tuesday, Jul. 30th

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Instapaper: Tuesday, Jul. 30th

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If you practice your interviewing (Steve Krug has good advice for the beginner) then you can get much better answers than direct interrogation. You have to make people comfortable about sharing stuff they know is wrong but feel defensive or worried to talk about. If people are so terrified of being honest that you?d have to use torture, I find beer has a calming effect.
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 75-79 | Added on Wednesday, 31 July 13 16:57:54
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If you practice your interviewing (Steve Krug has good advice for the beginner) then you can get much better answers than direct interrogation.
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 75-77 | Added on Wednesday, 31 July 13 16:56:32
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time should be spent: Listening to customer online calls (call centre) Reading emails or feedback (website, call centre) Working in-store with back-office or customer facing IT systems (retail) In the warehouse, understanding the flow of online orders (warehouse) Understanding Social feedback (what are they saying) Reading Reviews (online and especially 3rd party sites) Working with business owners, finance people, legal teams Attending meetings of other teams ? marketing, IT, agency, SEO, Content etc. Ordering complete service or product(s) ? comparing with competitors Why? Surely these people should be coding, building product or running tests? Yup. But they?ll run far better tests and improvements by seeing the bigger picture. Because they?ll be designing better solutions to business problems.
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 65-73 | Added on Wednesday, 31 July 13 16:55:58
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Is duplication the sincerest form of flattery? | Econsultancy econsultancy.com ? Archive ? Like
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 244-248 | Added on Wednesday, 31 July 13 17:51:26
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As Machines Get Smarter, Evidence Grows that They Learn Like Us Scientific American, Jul 24 2013
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 205-205 | Added on Wednesday, 31 July 13 17:46:20
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A quick note on using Checkvist for online research checkvist.tumblr.com ? Archive ? Like
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 173-177 | Added on Wednesday, 31 July 13 17:45:56
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An example for brainstorming A few years ago, after attending far too many awful brainstorms, I began developing a checklist in response to some of the issues I was seeing. It?s far from perfect, but I?d like to share it with you here to kickstart the conversation about checklists for creative processes. Download Brainstorming Checklist (PDF)
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 170-173 | Added on Wednesday, 31 July 13 17:44:44
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As Gawande puts it: ?It somehow feels beneath us to use a checklist, an embarrassment. It runs counter to deeply held beliefs about how the truly great among us ? those we aspire to be ? handle situations of high stakes and complexity. The truly great are daring. They improvise. They do not have protocols and checklists. Maybe our idea of heroism needs updating.?
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 167-170 | Added on Wednesday, 31 July 13 17:44:23
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Checklists have been used in aviation for over 70 years. The first one was created in response to a pilot error that brought down a Boeing Model 299. After the incident, the aircraft was criticized as being too complex for any pilot to fly. Instead, the use of checklists proved it was simply too complex for one person?s memory.
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 149-152 | Added on Wednesday, 31 July 13 17:41:29
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The Checklist Manifesto (or, if you prefer, there?s a tl;dr version).
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 144-145 | Added on Wednesday, 31 July 13 17:40:01
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So where do the best ideas come from in these teams? Well mainly from customers and the people that support the product at every level.
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 63-64 | Added on Wednesday, 31 July 13 15:00:11
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Structuring and managing teams to help share ideas Here are the key attributes I?ve seen, where the teams really ?get? the problem space and effectively ?explore? or test the solution space: One flat team approach ? No silos, No ?pass the parcel? design Team members are polymaths ? multi skilled, multiple disciplines Excellent analytics and customer research tools, properly invested in Strong Senior Management and Budget support Agile, Lean and evidence based continuous product improvement UX owned by everyone, not by team, agency or role Rich interaction with other teams and viewpoints Collaborative, lightweight, software tools Sharing of knowledge through conversation, not process Less big boring meetings, more interaction at desk, online, iterative Not using all the corporate toolkit, rolling your own data universe Remote and completely flexible working - distributed global teams possible Leadership around belief in product, mission and way of being Enjoyment - teams that have fun build great products. FUN!
Instapaper: Tuesday, Jul. 30th - Instapaper - Your Highlight Location 53-63 | Added on Wednesday, 31 July 13 14:54:40
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