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If You Want To Be Awesome At Emails, Add Yesware To Your Gmail Today

Alexander Taub
The way to know that your B2B product is ready for a dedicated sales effort is by inbound interest. Seriously. You should have customers emailing you, calling you, sending you meeting invites, because they want to talk about how to buy your product. Before that happens, don?t spend a dime on marketing or selling. Focus exclusively on improving the product experience. Once you start getting inbound interest, then you can start to sell.
If You Want To Be Awesome At Emails, Add Yesware To Your Gmail Today - Alexander Taub - Your Highlight Location 61-64 | Added on Tuesday, 20 August 13 02:57:58
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Ship early, and be embarrassed, but before you build a sales function, make sure your product supports a scalable sales effort. I wrote about this in an article called ?You?re Not Ready for a Sales Hire.?
If You Want To Be Awesome At Emails, Add Yesware To Your Gmail Today - Alexander Taub - Your Highlight Location 59-61 | Added on Tuesday, 20 August 13 02:57:38
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I?m fascinated about sales compensation (I interviewed Dan Pink about it here. Xactly has a great product for mapping innovative approaches to that thorny topic.
If You Want To Be Awesome At Emails, Add Yesware To Your Gmail Today - Alexander Taub - Your Highlight Location 47-49 | Added on Tuesday, 20 August 13 02:51:23
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I love PrepWork which emails you primers on the people you are meeting with later in the day.
If You Want To Be Awesome At Emails, Add Yesware To Your Gmail Today - Alexander Taub - Your Highlight Location 46-47 | Added on Tuesday, 20 August 13 02:51:09
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