Welcome

My Quotes in How to Increase Sales Online ? The Checklist

48 Kuotes | 50 Books

Search:


Import Kindle clippings easily

Beta status: Bulk Kuote import!!!!

Log in & Sign in using:

How to Increase Sales Online ? The Checklist

Peep Laja
If you?re in it for the long run, focus on loyalty What does the future hold? Jakob Nielsen proposed the following formula a while back: B = V × C × L B ? business results V ? visitors / traffic C ? conversion L ? loyalty If you want to double your results, you can either double the number of unique visitors (very expensive), double the conversion rate (possible, but increasingly harder as there?s a max limit to your conversion rate) or double repeat purchases. Whereas we might aptly call the period 2000?2010 the conversion decade for website usability professionals, 2010?2020 will be the loyalty decade. - Jakob Nielsen
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 201-208 | Added on Tuesday, 9 April 13 11:51:00
Permalink Share Paper Clasic Modern +Kuotes
If you?re in it for the long run, focus on loyalty What does the future hold? Jakob Nielsen proposed the following formula a while back: B = V × C × L B ? business results V ? visitors / traffic C ? conversion L ? loyalty
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 201-204 | Added on Tuesday, 9 April 13 11:50:27
Permalink Share Paper Clasic Modern +Kuotes
Check out these fantastic usability checklists for different sections of your website. Compare your site against all of them and make necessary corrections.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 200-201 | Added on Tuesday, 9 April 13 11:50:19
Permalink Share Paper Clasic Modern +Kuotes
11. Usability If your site is difficult to use, people won?t use it. Nobody will bother to figure out stuff. The best websites provide a seamless experience ? everything seems intuitive and people don?t have to think.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 196-198 | Added on Tuesday, 9 April 13 11:50:12
Permalink Share Paper Clasic Modern +Kuotes
11. Usability If your site is difficult to use, people won?t use it. Nobody will bother to figure out stuff. The best websites provide a seamless experience ?
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 196-197 | Added on Tuesday, 9 April 13 11:50:07
Permalink Share Paper Clasic Modern +Kuotes
There are 3 ways to create urgency: Quantity limitations (Only 3 tickets left at this price) Time limitations (Discounted tickets until July 1st) Contextual limitations (Father?s Day is coming, get a gift now)
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 193-194 | Added on Tuesday, 9 April 13 11:49:36
Permalink Share Paper Clasic Modern +Kuotes
10. Urgency Urgency is a powerful motivator, if done well.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 190-191 | Added on Tuesday, 9 April 13 11:49:28
Permalink Share Paper Clasic Modern +Kuotes
Additional reading: 14 Steps to Building Sign-up Forms That Convert Lead Magnets: Email List Building on Steroids How to Get Subscribers to Actually Consume Your Content
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 187-190 | Added on Tuesday, 9 April 13 11:49:23
Permalink Share Paper Clasic Modern +Kuotes
Optimizely lets you just enter any URL to see their product in action:
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 183-184 | Added on Tuesday, 9 April 13 11:49:12
Permalink Share Paper Clasic Modern +Kuotes
While email is the best way to go, you might also go for social media follow (Twitter, Facebook etc). some sort of test or quiz, immediate tryout of your product, sweepstakes ? enter to win.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 181-183 | Added on Tuesday, 9 April 13 11:49:06
Permalink Share Paper Clasic Modern +Kuotes
General rule: the more expensive and/or complicated the product, the more time people need to make a decision. If you?re selling cars or computers, it?s highly unlikely that someone will buy one online on their first visit. This is why you should get their email first, add value, prove your expertise, get them to like you, etc. BEFORE you ask for the sale.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 176-179 | Added on Tuesday, 9 April 13 11:48:50
Permalink Share Paper Clasic Modern +Kuotes
9. Engagement What?s your conversion rate? 1%? 3%? Even if it?s a high 5%, that?d mean that 95% of the visitors don?t buy anything.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 172-173 | Added on Tuesday, 9 April 13 11:23:50
Permalink Share Paper Clasic Modern +Kuotes
Rule of noise: The closer you get to closing the sale, the less things you should have on your screen. Once they get to checkout screen, you shouldn?t have ANYTHING on the page that doesn?t directly contribute to conversion. Look at Amazon checkout screen. No sidebar, no menu, no related products. They just really want you to click the ?Place your order? button. Have a single most wanted action for each screen, and make sure the important stuff stands out. Don?t have anything in the layout that isn?t absolutely necessary.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 167-172 | Added on Tuesday, 9 April 13 11:23:27
Permalink Share Paper Clasic Modern +Kuotes
The more choice you give to people, the harder it is to choose anything. When there are too many options to choose from, it?s easiest to choose nothing at all. There?s tons of research to confirm this. In addition, greater choice makes us unhappy. If you have a ton of products, you have to provide great filters to help people narrow down the choice. Noise and distraction is not just about how many products you have. It?s how busy your layout is, how many competing design elements there are, all asking for attention.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 162-167 | Added on Tuesday, 9 April 13 11:23:08
Permalink Share Paper Clasic Modern +Kuotes
8. Noise and distraction There?s an adage for outdoor billboard design ? it?s ready when there?s nothing left to remove. In a way this also applies for websites.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 161-162 | Added on Tuesday, 9 April 13 11:22:24
Permalink Share Paper Clasic Modern +Kuotes
If the text (or video) on your site is easy to understand and in a compelling language, your conversions will go up.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 145-146 | Added on Tuesday, 9 April 13 11:21:45
Permalink Share Paper Clasic Modern +Kuotes
7. Clarity People won?t buy what they don?t understand.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 143-144 | Added on Tuesday, 9 April 13 11:21:34
Permalink Share Paper Clasic Modern +Kuotes
Social proof is powerful. Show impressive numbers, like how many happy customers you?ve got. Nobody wants to be the only idiot buying your stupid product.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 141-142 | Added on Tuesday, 9 April 13 11:21:01
Permalink Share Paper Clasic Modern +Kuotes
Fitness site Bodyhack combated arguments that their results page photos are Photoshopped. ?Noone can achieve those results in 3 months?, they heard. They added a ton of evidence, like videos, to overcome these concerns.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 137-139 | Added on Tuesday, 9 April 13 11:20:52
Permalink Share Paper Clasic Modern +Kuotes
Credible testimonials are with full name and photo, from both celebrities and people like your buyers.
How to Increase Sales Online ? The Checklist - Peep Laja - Your Highlight Location 136-137 | Added on Tuesday, 9 April 13 11:18:56
Permalink Share Paper Clasic Modern +Kuotes

's Books


dissertacaoMiniConto Ronaldo da Cruz 47 Kuotes Clase 6 27 de octubre: 154 Kuotes El Estado regresa al primer plano: estrategias de análisis en la investigación actual* pc 32 Kuotes Kuote Coord. Cómputo 302 Kuotes Tendencias emergentes en educación con TIC Varios autores 41 Kuotes Orteg- ¦ón, Pacheco y Prieto - Marco l- ¦ógico Usuario 36 Kuotes ttmik-l6 Desconocido 58 Kuotes Juego de tronos George R.r. Martin 58 Kuotes Time, space, quantity in the Brain Mikael Skagenholt 66 Kuotes Fronteras de la economía del desarrollo Stíglitz editor World Bank Group 50 Kuotes KindlePB2 summa 145 Kuotes ThePomodoroTechnique_v1-3 es6.mike@gmail.com 103 Kuotes educaciontecnicaproductivaenboliviapieb 2011 138 Kuotes Hermann Hesse - Demian Patricio 94 Kuotes MURRA SOCIEDAD ANDINA 50 Kuotes Juego de tronos George Martin 58 Kuotes Steve Jobs Walter Isaacson 220 Kuotes El caballero de la armadura oxidada Robert Fisher 184 Kuotes El Libro Negro De Las Marcas Klaus Werner;Hans Weiss 276 Kuotes Kürk Mantolu Madonna Sabahattin Ali 43 Kuotes SEMOZ3 Ismeretlen 178 Kuotes Pocket calibre 92 Kuotes Foreign Affairs.2015.n4 CfR 58 Kuotes Readability - 01/01/13 42 Kuotes Skiing and Snowboarding 52 Brilliant Ideas 43 Kuotes Educacion para la ciudadania Gutierrez, Alberto 50 Kuotes Big Data: A Revolution That Will Transform How We Live, Work, and Think Viktor Mayer-Schonberger and Kenneth Cukier 176 Kuotes La nueva gestión pública en la reforma del núcleo estratégico del gobierno ... 114 Kuotes De las culturas juveniles al estilo Feixa Pampols, Carles 38 Kuotes The Power of Story: Rewrite Your Destiny in Business and in Life Loehr, Jim 46 Kuotes Svampa 34 Kuotes VIVIR BIEN PARADIGMA NO CAPITALISTA 58 Kuotes Educación y trabajo: lecciones desde la práctica innovadora en América Latina; Colección Innovemos; Vol.:1; 2008 Graciela Messina, Enrique Pieck, Elsa Castañeda Bernal and UNESCO Office Santiago and Regional Bureau for Education in Latin America and the Caribbean 96 Kuotes FI_laptop-initiatives-summary-of-research-across-six-states editor@eduteka.org 41 Kuotes Unknown author - key-components-lpo-strategypdf es6.mike@gmail.com 32 Kuotes PB005 Ismeretlen 187 Kuotes La Gaviota Anton Chejov 42 Kuotes Diablo Guardián Xavier Velasco 80 Kuotes Agilmente Bachrach, Estanislao 90 Kuotes 67178025-Halajtayata-Racismo-y-Etnicidad-en-Bolivia Garza Azul 174 Kuotes Inferno Dan Brown 35 Kuotes ETICA Y LIDERAZGO EMPRESARIAL GBosch 32 Kuotes Monstruos invisibles Chuck Palahniuk 163 Kuotes Christifideles Laici 30 de diciembre de 1988 | Juan Pablo II 106 Kuotes Daily News English 325 Kuotes whit001 Ismeretlen 74 Kuotes Copia de PDM PUNATA primera parte LINUX 62 Kuotes KindleSEMOZ1 summa 105 Kuotes ZAMBRANO_Tres Tipos de Saber del Profesor editor@eduteka.org 49 Kuotes The Social Animal: A Story of How Success Happens Brooks, David 515 Kuotes