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40046: Ultimate Guide to AdWords Remarketing | PPC Hero® - ppchero.com

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Landing page testing. The user that you?re bringing back to your site already has a certain level of familiarity. You should experiment landing them on the same page and somewhere completely new. Is your messaging catered to someone who?s been there before? Are you asking questions on the landing page that a previous site visitor would already know the answer to? Test to find out which type of content connects most strongly to previous visitors.

Ultimate Guide to AdWords Remarketing | PPC Hero® by ppchero.com
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