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34885: SAMPLE-Best-Practices-in-Data-Management - es6.mike@gmail.com

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important that marketers collect data from as many sources as they can, unify these richer data sets and analyze them to create compelling marketing programs. Marketers can create value to their users and convert them into loyalists only via personalized messages. This personalization is feasible only if marketers clearly understand their user profiles by collecting and unifying different data sets. Andy Monfried, Lotame

SAMPLE-Best-Practices-in-Data-Management by es6.mike@gmail.com
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