33861: How to Increase Sales Online ? The Checklist - Peep Laja

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The more choice you give to people, the harder it is to choose anything. When there are too many options to choose from, it?s easiest to choose nothing at all. There?s tons of research to confirm this. In addition, greater choice makes us unhappy. If you have a ton of products, you have to provide great filters to help people narrow down the choice. Noise and distraction is not just about how many products you have. It?s how busy your layout is, how many competing design elements there are, all asking for attention.

How to Increase Sales Online ? The Checklist by Peep Laja
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